Dream A Little Dream
More celebration than sales pitch, this film nimbly links 432 Park Avenue, the world’s tallest residential building, to other achievements in art and elevation, while creating an irresistible vision of luxury. Our goal was to make a film that expressed the allure of living here without resorting to the typical reel of real estate superlatives. Instead, using a four-minute dreamlike sequence of images, we revealed an entire world within and around these apartments, a world rich in culture and history—not just amenities.